Pivot, A TV Station Aiming To Make A Difference, Is Set To Launch Aug 1st
No, it’s not about that Friends episode where they have to move a couch up some stairs… Though, It IS really cool to see a network like Pivot being launched. the channel’s goal is to make a little bit of a difference, and that comes by not replaying the Teen Moms or RHONJ of the world. What will be broadcast? Shows like Joseph Gordon-Levitt’s HITRECORD ON TV!, which is based on the collective artistry of the actor’s website of the same name. You know, inspiring people to make things instead of just watching.
Here’s more info from their official website:
Pivot, launching August 1st, is a new television network from Participant Media serving passionate Millennials (18-34) with a diverse slate of talent and a mix of original series, acquired programming, films and documentaries.
Pivot focuses on entertainment that sparks conversation, inspires change and illuminates issues through engaging content, and its website TakePart.com to continue the conversation and connect audiences to a wealth of content and customizable actions. Pivot is also changing the media landscape, available via traditional Pay TV subscription to 40 million-plus homes and integrates a Live and on demand streaming option via its interactive, downloadable Pivot APP. In both content and delivery, Pivot is TV for The New Greatest Generation.
It’s a good sign that Participant Media (Appropriate name, right?) has a track record of intelligent, well-meaning work to their name. Movies including “Food Inc.,” “Fast Food Nation,” “The Cove,” “The Help,” and “Lincoln,” are all on their IMDB page.
I’m excited. You should be too.
Follow Pivot on Twitter for more updates.